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AI receptionist for dance studios: cost per call, setup and a sample script

What an AI phone agent built on HighLevel Voice AI costs a dance studio, what it should and should not handle, and how a call sounds.

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  • Answers, books and texts 24/7
  • Pay per use or $97 flat per business
  • Hands off to staff by transfer or task
  • Agency Pro rebills AI usage with markup
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The short answer

An AI receptionist for dance studios built on HighLevel Voice AI costs about $0.24 per answered call, or $48 a month for 200 calls averaging 3 minutes, phone line included. Roughly 70 of those calls (35%) would come outside office hours, which is where an AI answering service earns its keep. Emergencies, complaints and anything needing judgment should go to a person.

What the AI should handle

Place a child in the right class

Asks the child's age, past training and preferred days, then suggests the matching class, such as a ballet and tap combo for ages 4 to 5.

Book a trial class

Books a trial in the right age group, texts the parent what the child should wear, and notes anything the teacher should know before the first class.

Answer recital logistics

Gives recital dates, ticket sale details and dress rehearsal times from the knowledge base, cutting the repeat calls in the weeks before the show.

Schedule makeup classes

Finds a class at the same level on another day and books the makeup, following the studio's makeup policy.

What to send to a person

  • Tuition refunds and withdrawals
  • Concerns about a teacher or another student
  • Competition team placement decisions
  • Custody and pickup authorization questions

HighLevel's voice agents can transfer a live call, create a task, or trigger a workflow that texts the owner. Set the handoff rules before the agent goes live.

Cost per call and per month

Assumptions for a typical dance studio: 200 calls a month answered by the AI, averaging 3 minutes. Phone minutes are billed per call and rounded up, so each call bills 3 phone minutes at $0.01165.

Setup AI cost Phone line Per month Per call
Pay per use, Standard voice, GPT-4.1 Mini $40.80 $6.99 $48 $0.24
Pay per use, ElevenLabs voice, GPT-4.1 Mini $52.80 $6.99 $60 $0.30
Pay per use, speech-to-speech (OpenAI) $120.00 $6.99 $127 $0.63
AI Employee Unlimited, $97 flat $97.00 $6.99 $104 $0.52
Our estimate from HighLevel's published rates, checked 2026-09-29. Token use is estimated. Highlighted row is the cheapest at this volume.

The breakdown of every Voice AI charge is in our Voice AI pricing guide. Agencies can price this as a monthly service with the calculator's Price a client tab, preloaded for a dance studio.

Compared with staff time

Those 200 calls take about 10 hours of talk time a month. At the US median receptionist wage of $18.27 an hour (May 2025, Bureau of Labor Statistics), that talk time alone is worth about $183, before hold time, breaks, benefits and the calls that come in after hours. An AI receptionist does not replace a good front desk; it catches the overflow and the evenings, and frees staff for the people in front of them.

Sample call

Example AI receptionist call for a dance studioIllustration

AI AGENTHi, thanks for calling Starlight Dance Academy. I'm the studio's AI assistant. How can I help?

CALLERMy daughter is four and she loves dancing. What do you have for her age?

AI AGENTFor ages 4 and 5 we have a Ballet and Tap combo on Tuesdays at 4 pm and Saturdays at 10 am. It's 45 minutes. Has she taken classes before?

CALLERNo, this would be her first.

AI AGENTThat class is made for first-timers, and she's welcome to try one free before you register. Would Saturday at 10 work?

CALLERYes. What does she wear?

AI AGENTA leotard, tights and ballet shoes. Tap shoes can come later. May I have her name and your mobile number?

CALLERAva Chen, and my number is 555-0199.

AI AGENTAva is booked for Saturday at 10. I'm texting you the address and our season registration link now.

CALLERThank you!

Prompt tips

  1. Tip 1Lay out classes by age band with day, time and length, because nearly every caller opens with the child's age.
  2. Tip 2Load recital dates, the ticket release day and costume fee deadlines into the knowledge base before registration opens, and update them each season.
  3. Tip 3Have the agent pass pickup, custody and safety questions to the owner immediately instead of answering them.

Rules to watch

Consent for recital and promo texts. Recital updates a parent signed up for are informational, but texts selling recital tickets, photos or summer intensives are marketing, and the FCC says commercial texts need written consent. Collect that opt-in on the season registration form from the parent who owns the phone.

Posting photos of students. Recital and class photos make strong marketing, but they show minors. Get written permission from a parent before posting a child's photo in ads, social posts or on the website, and keep that permission noted on the family's contact record.

General information, not legal advice.

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Questions

When does an AI receptionist help a dance studio most?
During registration peaks and recital weeks, when parents call with the same questions while the owner is teaching. Our assumption is 200 calls a month at three minutes, but registration months can run well above that, and pay-per-use pricing simply follows the minutes actually used.
What would 200 calls a month cost?
About 600 minutes at three minutes a call. On pay per use, the voice engine plus a standard voice comes to roughly $36, and inbound phone minutes add about $7, before AI model tokens. The $97 AI Employee Unlimited plan, with phone charges still billed, only makes sense in unusually busy months.
Can the AI tell a parent which class their child should take?
Yes, within rules you write. Give it age bands and prerequisites, and it can suggest a starting class and book a trial. Level changes and competition team placement should stay with teachers, so the AI takes a message for anything beyond a first placement.
Is it safe to let the AI answer pickup questions?
No. Questions about who can collect a child, custody arrangements or a child who has not been picked up should go straight to a person. Set the prompt to transfer these calls at once, and use working-hours rules so that after-hours versions reach the owner's phone.

Sources

  1. HighLevel pricing
  2. HighLevel AI product pricing
  3. HighLevel AI voice agents overview
  4. FCC: Stop unwanted robocalls and texts
  5. HighLevel AI product pricing (help center)
  6. AI Voice Agents overview
  7. HighLevel Phone System pricing and billing guide
  8. BLS Occupational Outlook: Receptionists (May 2025 pay)

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